🔗 Maybe it’s not us who are broken. Maybe it’s the system.

The creative industries, like so many others, have individualised risk and privatised profits. So even though the creative industries sector contributed £109 billion to the UK economy in 2021 – that’s 5.6 percent of the entire economy – actual creatives go largely underpaid. We have become commodities. Until we are famous, we are entirely fungible. No one likes to think that about themselves, but this is what the industry has done to us.