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People like Ev Williams and platforms like Medium are bad and you should stop giving them your content. At a minimum, you should have an exit plan for when they inevitably pull the plug or sell the platform out from under you.

If you want to write (or make music, or create video) and share it with the world, technology can help with that, but it is still going to be really, really difficult. Anyone telling you they’ve got a magical solution that will make it easy is selling snake oil.